East-West Airlines era una aerolínea regional que luchaba por ser la tercera aerolínea australiana; en esa época el mercado estaba bastante reguralizado (básicamente, a nivel nacional se permitía un operador privado y otro público entre las principales ciudades, y estos eran Ansett y TAA/Australian respectivamente) y la estrategia de East-West era cubrir el país a base de saltos de corto recorrido.
East-West Airlines was an Australian regional airline, which eventually became the third Australian operator, at a time when domestic air traffic was regulated under the "Two airlines policy". This meant that only one public owned airline (TAA / Australian) and a private carrier (Ansett) were allowed to fly between main cities. East-West defyed this policy by using short commuter hops to link cities.
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